3 Questions To Ask Gummy Vitamin Manufacturers

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If you want to start selling gummy or chewable vitamin supplements, then you need to find the right manufacturer. While you should make sure that a manufacturer meets required quality standards and certifications, you also need to find a supplier that can meet your company's needs both now and into the future.

So, before you choose a manufacturing partner, ask the following questions.

1. How Big Is Their Product Range?

While you might want to market a small product range to start with, you might plan to increase your range over time. So, look for manufacturers that make a wide range of vitamin supplements.

If you do decide to expand your range later, you can then work with the same supplier. If the supplier also produces custom products, then you can use them to manufacture your own formulations.

You should also look for a partner that can optimize selling opportunities in your prospective customer base. For example, some gummy vitamins contain a lot of sugar. You'll appeal to more consumers if you sell low-sugar alternatives.

You'll also widen your market reach if you sell products that appeal to niche consumers. For example, some customers will want kosher, halal, or organic products.

Also, look for a range of formulations here. Gummy bears are great for kids but don't forget about producing more adult-oriented products such as regular gummies and soft chews.

Some adults simply prefer to chew a gummy or soft chew over taking a pill. Some have problems swallowing or digesting tablet vitamins and find chewable products more tolerable.

2. Do They Offer In-House Packaging?

Some gummy vitamin manufacturers simply supply products in bulk. You have to organize packaging and packing.

If you can't do this yourself and prefer not to hire another company to package up your orders, then look for manufacturers who offer a full-service solution. Here, the manufacturer makes the supplements and packs them into bottles or packs.

At this stage, you also need to know how your branding will work on their products. For example, some manufacturers create generic branding styles and colors with space for your name and logo.

While this can be a cost-effective solution, your products will essentially look the same as those sourced by other companies from the manufacturer. You get space for your name but not much room for branding.

If you want a more individualized solution, then look for manufacturers that can create fully customized orders. A choice of packing types, styles, and colors, as well as branded labels, makes your products stand out from the crowd.

3. What Are Their Order and Delivery Options?

It's not always easy to work out how many new products you should order. You want to have enough to meet potential demand and to take advantage of bulk order discounts; however, you don't want to buy more units than you can sell.

It makes sense to start small here if you are testing a new product or market. For example, you could work with a manufacturer that accepts smaller trial orders.

Dropshipping is also a viable option. Here, the manufacturer fulfills your orders as they come in and ships them for you. You don't have to commit to bulk orders until you know your market potential.

Or, if you're confident that you can hit the ground running, then look at manufacturers that have more traditional wholesale or order services. Make sure that they can ship to a schedule that suits your order and storage needs.

The answers to these questions will help you shortlist prospective partners. Once you've identified the best gummy vitamin supplement manufacturer for your needs, talk to them about their services.

Contact a company like Well Aliments to learn more.


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